Over the past 15 to 20 years, most of the productive and
organisational innovations that have materialised in the world’s
varying automobile systems were justified if not motivated
by the need for a better and quicker adaption to increasingly
unwieldy market changes.
Having reached saturation in the developed countries, these
very same markets have been beset by exacerbated competition,
forcing manufacturers into a race towards innovation and differentiation.
One result is that demand has become increasingly uncertain
and demanding. Simultaneously, the search for new outlets
means that a great deal of emphasis is being placed on potentially
emerging markets, leading to deep-seated changes in the geography
of production.
At the productive and organisational levels, the focus on
greater flexibility, and more generally on a permanent adaptation
of supply to the different kinds of demand, is now the marching
order underlying most current restructurings. The net effect
has been a push towards ever-leaner flows and increased employee
responsiveness, elements that are in turn structuring today’s
work organisations. Furthermore, carmakers’ and automobile
systems’ relative performances are also being interpreted
in such terms, notably by financial analysts.
GERPISA’s next conference will focus on this issue,
one that has long been neglected or marginalised in our studies
yet which deserves to be revisited to help us apprehend the
transformations affecting the different automobile systems.
Sessions on more specific topics (like the employment relationship,
financialisation and the State) will discuss our work progress
in other areas. It would be useful, however, for researchers
to try to integrate market relationship issues into their
outlooks.